Is it me or does the marketing world like to look after their own? I have just had my weekly news email from Marketing Week, and one of the headlines is, "A marketer looking for a new posting is Alison Wright, who is leaving her position as chief marketing officer at Egg". Now obviously it is a shame that Alison has lost / or is leaving her job (likely due to the merger), but Marketing Week don't stop there!! In the headline content of this email (sent out to 1000's in the marketing industry, probably including many recruiters), Alison Wright has been given a big favour with some 'availability' promotion, and some marketing of her career. Not her fault I know but does it have to this blatant?
They have then written a brief resume on her career with Egg | Prudential | Citi in the article.
- Wright has been in her current role since June 2007 following the acquisition of Egg by Citi. She previously held the same role at Prudential UK following the reacquisition of Egg by Prudential in 2006. Wright joined Egg as chief marketing officer in 2005. Wright, who has also previously worked at WCRS, said: “Since joining Egg in 2005 I have experienced an enormous amount and learned from each of the very different cultures of Egg, Prudential and Citi.” Wright was involved in the decision to axe Egg’s guinea pig adverts last year to focus on what she described as a "clearer, product-driven" approach. Alison Wright, chief marketing officer at Citi UK Consumer, is set to leave the company without a job to go to. According to a Citi statement, Wright, a former managing director of Manning Gottlieb OMD, is leaving to pursue “other outside employment opportunities.”
Is that just to make sure all the companies, recruiters and headhunters don't miss this obviously talented lady, and that she is on their radar? They have covered her career at Egg | Prudential | Citi quite nicely, and have even managed to get in her previous career at Manning Gottlieb OMD! They should have just printed her mobile number and email address at the same time!!
I have got absolutely no issue with Alison Wright herself, after all it is great that Marketing Week have given her this free career publicity, but it does smack of marketing nepotism to me. This doesn't happen in other industries..................does it?