Sirona Consulting
Is your social media content just blah blah blah?
posted on 13 Feb 12
comments 2
by Andy Headworth
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Blah blah blahHow much of your social media output is focussed on your messge that you want to deliver to your audience? (You do know your audience, right?)

Have you ever taken the time to review your output, and looked at it from an audience perspective? Of course you haven't, you are far too busy for that! [A little tip for this, by the way, is to put some of your output feeds into Flipboard on your iPad - then you can see what others do]

But what are the implications if you don't take the time to review your content? Well, take a look at this video from Dan Roam - he sums it up very well!

 

Thanks to Ben McCall for highlighting the work of Dan Roam on his blog.

So, has Dan made you think? Take a review of some of your content and see if your audience will make sense of it!

 

 

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Autor
Andy Headworth I work with companies to help them improve their recruitment strategies, recruitment processes, candidate attraction, employer branding and recruitment content marketing strategy. I am currently writing my second book, Social Media Recruitment, which will be published early in 2015. Watch our NEW short Social Media Tips Videos | Follow Andy on Twitter | Connect with Andy on LinkedIn  | Connect with Andy on Google+  | Send Andy an email

Comments 2 - Is your social media content just

Comments 2 - Is your social media content just

  2. Rick McDonald
    • Reply

    The downfall to social media, if you could call it that is that it must be a part of your everyday life in order to keep the momentum and attention you need for it to be successful.

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